At FreeScale Coaching, we work with CEOs and leadership teams of growth-stage companies to help them scale their business, strengthen their leadership teams, and build the systems required for long-term success.
Our clients are typically middle-market companies in the $10M–$250M revenue range that have outgrown the informal management style that worked in their early years and now need more structure, discipline, and alignment to reach the next stage of growth.

Drawing from proven frameworks — including elements of Scaling Up, EOS, 3HAG, and Pat Lencioni — we work alongside leadership teams over a multi-year engagement to improve how the company thinks, plans, executes, and holds itself accountable.
Our work focuses on helping leadership teams:
* Clarify strategy and long-term direction
* Align the executive team around clear priorities and accountability
* Build the management systems required to scale
* Improve communication and decision-making across the organization
* Develop stronger leaders at every level of the company
* Increase profitability and enterprise value
* Create more freedom for the CEO and leadership team
Our ideal client is a curious, growth-minded CEO and leadership team who know their company has greater potential — but recognize that reaching the next level requires better systems, stronger leadership alignment, and more disciplined execution.
We have helped companies navigate many of the challenges that come with growth, including:
* Scaling beyond founder-driven management
* Breaking through growth plateaus
* Building stronger leadership teams
* Preparing for acquisition, investment, or exit
* Increasing profitability and operational discipline
* Restoring balance between company performance and personal life
Our philosophy is simple: When the leadership team operates at a higher level, the business thrives.
Find out more at FreeScale Coaching.

Coaching Engagement — What to Expect
✔Evaluation
To get a clear picture of your goals, company dynamics, and leadership team, I take the time to conduct thorough research and assessments. This includes interviewing business owners and investors to gather their perspectives. I also use surveys to collect detailed input from the leadership team and broader feedback from employees at all levels.
✔Initial Workshop
I start the process with a two-day workshop designed for you and your leadership team. This session focuses on collaborative discussions to align on strategy, refine your planning process, and develop a concise, actionable one-page plan for the organization.
✔Quarterly Planning and Review
At regular intervals aligned with your fiscal year, I facilitate a two-day session with the leadership team. These meetings are dedicated to reviewing progress, analyzing results from the previous period, and establishing priorities to drive success in the next quarter.
✔Ongoing Coaching Support
Between the quarterly meetings, I offer monthly executive coaching calls. These sessions provide guidance on implementing strategies and serve as a platform to address any challenges or questions that arise as you execute your plans.